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"Front-end engineering rocks right now," says upcoming AJAXWorld speaker Christian Heilmann from Yahoo! "The era of boring web sites is over and we’re all into pushing the envelope, erasing boundaries and getting beyond whatever prevents us from building the next killer web application," he continues. "New companies building quick-turnaround web products spring up like mushrooms and many an old convention of web design is cast aside to make way for quick prototyping and agile development."

Heilman's session is but one of many dozens of high-energy, insightful technical sessions from the world-class line-up of speakers on the Faculty next week at AJAXWorld Conference & Expo 2008 East, the 5th International AJAXWorld.


   The Roosevelt Hotel, NYC

One Great City

The 5th International AJAXWorld Conference & Expo is being held in New York City, at The Roosevelt Hotel in midtown Manhattan. 

Two Great Keynotes

• Douglas Crockford, Architect at Yahoo! and Creator of the JSON data interchange format
  
  DOUGLAS CROCKFORD
  Can We Fix The Web?
  
  The Web needs fixing. The standards and recommendations that define it were last revised in 1999, since when it has grown from a document retrieval system into an application delivery system. The current Web is overly complex, visually underpowered, and hopelessly insecure. It is now under competitive assault by new proprietary platforms that hope to capture the next generation of applications. Can a system as large and as open as the Web heal and adapt itself to the challenges of the 21st Century.
  
  
• Anthony Franco, UX & UI Expert, President of Effective User Interface (EffectiveUI)
  
  ANTHONY FRANCO
  RIA Adoption in 2008 – Risks, Rewards, Challenges and Opportunities
  
  Last year, the overall demand for RIAs outpaced the qualified supply chain. Industry analysts expect the explosive growth to continue in 2008. This unprecedented increase in RIA adoption – especially by the Fortune 500 – will enable companies to hone their competitive edge and improve core business practices with fast, reliable, productivity-enhancing tools. RIAs can provide your customers with user experiences that leave your competition in the dust. While the flip side of the coin is that the world of RIAs can be fraught with costly risk, if you keep the risks and rewards front of mind, you can turn the 2008 RIA challenge into successful opportunities.
  

• Rich Internet Applications
• Enterprise Mashups
• Security
• Toolkits & Frameworks
• Web 2.0 | Enterprise Web 2.0
  
• Enterprise AJAX
• Social Applications
• iPhone
• Reverse AJAX | AJAX Push | Comet
• ASP.NET AJAX
• Silverlight
• Adobe AIR | Flash | Flex
• Yahoo! User Interface Library
• SOA
• Enterprise 2.0
• PHP
• Ruby on Rails | Grails
• JSF | JavaFX | jMaki

Complete List of Content-Rich Sessions - see Next Page

Complete List of Speakers - see Page 3

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