Click here to close now.




















Welcome!

Silverlight Authors: Srinivasan Sundara Rajan, Yeshim Deniz, Greg O'Connor, Trevor Parsons, AppDynamics Blog

Related Topics: Microsoft Cloud, Mobile IoT, API Journal, Silverlight, Agile Computing

Microsoft Cloud: Blog Post

The Windows 8 Opportunity

The store is open - let the games begin!

As the march toward general availability of Windows 8 (on October 26th) continues, I’ve had the opportunity to chat and work with lots of Windows 8 developers via hackathons, mini-meetups, and in-person and e-mail conversations. Many of them are well on their way to, or already have apps, in the Windows Store – and I’ll be profiling some of them in the weeks to come.

They got there because they recognized the significance of the first-mover advantage; there’s nothing better to increase your visibility - and profitability - than being the first (and perhaps for a while, the only) application that provides a given the age of developer democratizationfunction or caters to a specific audience. The time to secure your brand is now, and with the opening of the Windows Store last week – to developers in 120 markets – the playing field has been leveled.

This is the age of developer democratization. Anyone with a idea that sticks and some development and design experience can participate: every app in the store has to play by the same rules, has access to the same ad engines, and benefits from the same monetization scheme. Add to that the observation that there are over 650 million licenses of Windows 7 alone, and the market opportunity should become vibrantly clear!

Stake out a Store Front Conceive and Construct Leverage the Resources

Stake out a Store Front

Conceive and Construct

Leverage the Resources

Step 1: Stake out a Store Front
You can’t win the lottery if you don’t buy a ticket, and you can’t realize the potential of the Windows Store unless you have an account! Here’s how to get yours:

  • Visual Studio MSDN Subscriber? you get a free, one-year account.
  • BizSpark? you’re part of the Visual Studio Ultimate MSDN offer so also get a free one-year account!
  • Student? if you’re part of DreamSpark, your subscription fee is waived.
  • Everyone else: visit the Windows Store Dashboard, where you can sign up for an annual fee of $49.

Hopefully you’re aware too that the premiere tool for building Windows 8 Store applications – Visual Studio Express 2012 for Windows 8 – is completely free! Build your native Windows 8 apps in C#, Visual Basic, C++, or HTML 5 and JavaScript!

Step 2: Conceive and Construct (psss… build a game!)
Everyone has a passion. Channel yours into an awesome app! Got too many ideas? or none? Here’s a cool infographic that recently came to my in-box as a registered Windows Phone Developer:

Windows Phone Store Infographic - July 2012

Take a look at the availability versus the interest:

  1. Games top the customer interest level, accounting for a 1/3 of the free and over half of the paid app downloads, yet less than 1/6th of the apps in the Windows Phone store are actually games!
  2. More than 2/3 of the apps are free, but consumers are absolutely willing to buy games, by a factor of six over the second most popular category, tools and productivity.
  3. Oh yeah, in six months the Windows Phone marketplace doubled in size!

The moral of this story and my tip for retiring early: Build a game, charge for it, and get it in the Windows 8 store now!

Step 3: Leverage the Resources
Learning a new platform and paradigm is a challenge, we know that, and that’s why we’ve made and are continuing to make a wide variety of resources available to assist you in bringing your Windows 8 application to market. You’ll likely find your own goldmines among the documentation, blogs, screencasts, and more, but here’s my personal short list of must-have’s and must-do’s:

Generation AppSign up at Generation App for daily, digestible bits of content and links to guide you from concept to code. The program even provides consultations with real-live Windows 8 architects and designers!

Familiarize yourself with the Windows Store application requirements and terms of use.

Watch Jensen Harris’ Eight Traits of Great Metro Style Apps

Bookmark the Windows Dev Center – for documentation, samples, and community forums.

Reach out locally via my mini-meetups or just via e-mail, and keep tabs on my and Chris’ blog for other community events that you can be part of.

Be sure to check out my MSDN blog for deep dives on Windows 8 and cloud technologies and catch me on Twitter as well!

More Stories By Jim O'Neil

Jim is a Technology Evangelist for Microsoft who covers the Northeast District, namely, New England and upstate New York. He is focused on engaging with the development community in the area through user groups, code camps, BarCamps, Microsoft-sponsored events, etc., and just in general serve as ambassador for Microsoft. Since 2009, Jim has been focusing on software development scenarios using cloud computing and Windows Azure. You can follow Jim on Twitter at @jimoneil

@ThingsExpo Stories
SYS-CON Events announced today that the "Second Containers & Microservices Expo" will take place November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
In his session at @ThingsExpo, Lee Williams, a producer of the first smartphones and tablets, will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater. He will explain how M2M controllers work through wirelessly connected remote controls; and specifically delve into a retrofit option that reverse-engineers control codes of existing conventional controller systems so they don't have to be replaced and are instantly converted to become smart, connected devices.
Akana has announced the availability of the new Akana Healthcare Solution. The API-driven solution helps healthcare organizations accelerate their transition to being secure, digitally interoperable businesses. It leverages the Health Level Seven International Fast Healthcare Interoperability Resources (HL7 FHIR) standard to enable broader business use of medical data. Akana developed the Healthcare Solution in response to healthcare businesses that want to increase electronic, multi-device access to health records while reducing operating costs and complying with government regulations.
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
SYS-CON Events announced today the Containers & Microservices Bootcamp, being held November 3-4, 2015, in conjunction with 17th Cloud Expo, @ThingsExpo, and @DevOpsSummit at the Santa Clara Convention Center in Santa Clara, CA. This is your chance to get started with the latest technology in the industry. Combined with real-world scenarios and use cases, the Containers and Microservices Bootcamp, led by Janakiram MSV, a Microsoft Regional Director, will include presentations as well as hands-on demos and comprehensive walkthroughs.
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevOps to advance innovation and increase agility. Specializing in designing, imple...
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS – software, platform, and infrastructure as a service.
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts, GM of Platform at FinancialForce.com, will discuss the value of business applications on wearable ...
The 3rd International WebRTC Summit, to be held Nov. 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 15th International Cloud Expo, 6th International Big Data Expo, 3rd International DevOps Summit and 2nd Internet of @ThingsExpo. WebRTC (Web-based Real-Time Communication) is an open source project supported by Google, Mozilla and Opera that aims to enable bro...
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, will introduce the technologies required for implementing these ideas and some early experiments performed in the Kurento open source software community in areas ...
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, will explore examples of brands transforming their businesses by t...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and analyzed? As an area of investment, how might a retail company move towards an innovation methodolo...
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.