Microsoft Demos 'Three Screens and a Cloud' Scenario for Banking

BOSTON, Nov. 2 /PRNewswire-FirstCall/ --

    Where:   BAI Retail Delivery Conference & Expo
             Microsoft Booth 215
             Boston Convention & Exhibition Center
             415 Summer St.
             Boston, MA 02210

    What:    During the 2009 BAI Retail Delivery Conference & Expo, Microsoft
             Corp. will demonstrate its "three screens and a cloud" vision as
             it applies to banking, showcasing how different channels can be
             seamlessly tied together, in ways such as these:

             --  Online -- A firsthand look into how today's banks can
                 integrate intuitive, user-friendly technologies built on
                 Microsoft Silverlight and Windows Presentation Foundation for
                 consumers banking online, creating a highly interactive
                 experience for financial transactions, research and planning.

             --  In the branch -- An interactive showcase on how banks can use
                 Microsoft Surface in the branch to interact with customers
                 and provide a rich, aggregated view of their entire financial
                 portfolios.

             --  Mobile phone -- Banks can reach customers even when they're on
                 the go, through targeted alerts and notifications sent to
                 consumers mobile phone via Tellme and Windows® phones.

             --  In the cloud -- Banks can utilize Microsoft's cloud-based
                 operating system, Windows Azure, to connect the various
                 platforms and devices in a seamless way and scale up or down
                 depending on customer demand.


    News:    Microsoft "Millennials and Baby Boomers Banking Channel
             Preference Survey 2009." During the event, Microsoft will release
             the results of a new study on millennials and baby boomers and
             their channel preferences when interacting with financial
             institutions.

    When:    Nov. 3-5, 2009

    Who:     Colleen Healy, general manager, U.S. Financial Services Group,
              Microsoft
             Marley Gray, industry technology strategist, U.S. Banking Group,
              Microsoft

    More Info: More information is available at
    http://www.microsoft.com/industry/financialservices/banking/default.mspx.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO)

SOURCE Microsoft Corp.

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